Adapting to Regulatory Changes for Sustained Growth
When PrizePicks, a leading player in the daily fantasy sports industry, faced sudden regulatory changes that threatened its core operations, they needed a fast, reliable solution. These new regulations posed the risk of halting their services in various states, directly impacting their revenue and loyal user base. With time running out, PrizePicks turned to 7Factor for their expertise in delivering high-quality engineering solutions at speed.
The Challenge
As regulations changed rapidly across multiple states, PrizePicks needed to modify their game offerings to remain compliant. Without these adjustments, they risked losing the ability to operate in key markets. The challenge was immense: adapt quickly without sacrificing quality.
7Factor’s Solution
7Factor’s skilled engineers seamlessly integrated with PrizePicks’ team, diving into the complex code without extensive documentation or handholding. Their deep expertise helped implement a new peer-to-peer game mode that adhered to regulatory requirements while enhancing the user experience.
Results
In just three months, PrizePicks launched this new feature across nine states, exceeding their performance goals by 60-70%. This collaboration helped PrizePicks navigate the regulatory landscape and became a cornerstone of their growth strategy.
By partnering with 7Factor, PrizePicks successfully adapted to the ever-changing regulations and continues to thrive in a highly competitive industry.